Lumi Vitala
An online store for Lumi Vitala that makes vitamins and supplements easier to find, understand and buy.
About the Client
Lumi Vitala sells vitamins, supplements and skincare for everyday wellness.
The range covers vitamins, supplements, skincare and therapy products, sold one by one and in bundles. The brand's promise fits in one line on its homepage: understand what your body needs, then choose the right support.
The Challenge
Supplement shopping can feel confusing: long ingredient lists, unclear benefits and many look-alike products. Shoppers needed help choosing with confidence, on a phone as easily as on a laptop.
Our Approach
Map how people choose, then build the store around those moments.
We mapped how people find, compare and choose supplements, then designed the navigation and product pages around those moments. Shoppers can browse by category or by need, such as energy, sleep, skin and hair, or digestion, and every product card carries a one-line benefit next to the price.
Product pages lead with benefit tags like Bone Health and Immune Support and keep how to use, ingredients and nutrition facts one tap away. Reviews show the reviewer's age and gender so shoppers can find people like them, and bundles group products that work well together.
The Result
A calm store where every product explains itself.
The result is a calm, easy-to-browse store where each product page makes the benefits clear at a glance. Customers who sign in get a dashboard for orders, delivery addresses and a health profile that records allergies, current medication, pregnancy, activity and sleep.
Anyone still unsure can start a free WhatsApp consultation from a pop-up, and the store supports referral codes. It runs on Lumo, our commerce platform, with a theme made for Lumi Vitala.
Selling products that need explaining?
Let's make them easy to buy. We design and build online stores around how your customers choose.